Marketing and
business growth tips
How to dramatically improve your brand investments
By Elena Herweyer | Aug 21 2024Investing in customer experience (CX) and employee experience (EX) significantly enhances a brand's power by creating a virtuous cycle of satisfaction, loyalty and advocacy. Why customer experience is important find out here...
READ MORESocial media: How to avoid a costly mistake
By Elena Herweyer | Aug 07 2024Our branding and marketing agency often hears from clients, “How can we grow our business on social media without wasting our budget on advertising that doesn't work?” Today, we will show you how to gain attention on social media instantly.
READ MORE8 Step Checklist on How to Get More Engagement on Social Media
By Elena Herweyer | Jul 01 2024How can you get more engagement and followers for business on social media posts than just sharing them? Here is a checklist on what to post on social media for business and how to improve your social media content with better copy, images, and mentions.
READ MOREWhat is a top service or how to become No. 1 in your market
By Elena Herweyer | Jun 20 2024Maintaining a client-centred focus is crucial for building trust and a reputation for excellence. When you prioritize the client's needs, preferences, and goals, you demonstrate that their satisfaction and success are your top priorities.
READ MOREWhy should people buy from you? (Or, why brand strategy is important!)
By Elena Herweyer | Jun 02 2024Many entrepreneurs focus primarily on developing products or services without paying much attention to the critical aspect that is key for business success: brand strategy.
READ MOREGlobal brand positioning and perceptions
By Elena Herweyer | Mar 02 2024In our increasingly interconnected world, businesses no longer operate within the confines of geographical borders.
READ MOREHow to get more clients
By Elena Herweyer | Jan 26 2024Deadlines are extremely effective if you want to attract more clients or increase sales. Why? Learn more here...
READ MOREAvoid the worst mistake you can make in your business
By Elena Herweyer | Jan 10 2024How much do you care about your customers? If customers can't buy from you now, do you stop communicating with them? Do you only want to talk to customers when you work with them or when they come to your store to buy something?
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