Marketing and
business growth tips
Why should people buy from you? (Or, why brand strategy is important!)
By Elena Herweyer | Jun 02 2024Many entrepreneurs focus primarily on developing products or services without paying much attention to the critical aspect that is key for business success: brand strategy.
READ MOREGlobal brand positioning and perceptions
By Elena Herweyer | Mar 02 2024In our increasingly interconnected world, businesses no longer operate within the confines of geographical borders.
READ MOREHow to get more clients
By Elena Herweyer | Jan 26 2024Deadlines are extremely effective if you want to attract more clients or increase sales. Why? Learn more here...
READ MOREAvoid the worst mistake you can make in your business
By Elena Herweyer | Jan 10 2024How much do you care about your customers? If customers can't buy from you now, do you stop communicating with them? Do you only want to talk to customers when you work with them or when they come to your store to buy something?
READ MOREProtect Your Brand Name: Avoid Bad Publicity
By Elena Herweyer | Jan 06 2024Your brand’s reputation defines your business — it’s also the most important tool you have to market your product or service. Brand recognition and reputation help sustain your sales after the initial euphoria about your product or service subsidies.
READ MOREWhy packaging design is important?
By Elena Herweyer | Jan 06 2024Beauty + Functionality = Successful Packaging Design. When you see vibrant packages on store shelves, what entices you to purchase a particular product? Nobody can deny that packages are like people: the better-looking they are, the more successful they will be in the market.
READ MOREGenerating Leads With Online Marketing
By Art Fresh | Jan 06 2024Online marketing has become an essential part of generating leads for any business, as the number of internet users is upwards of 2.5 billion people. Imagine the potential of this market and what it can do for your business.
READ MORE8 keys to writing ad copy that will sell like crazy
By Elena Herweyer | Jan 06 2024Why spend hundreds of dollars on copy that won't convert when you can create an advertisement that actually sells by answering the following eight questions?
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