Content Marketing
5 Secrets to Building an Effective Social Media Marketing Strategy
By Elena Herweyer | Dec 22 2021What kind of marketer gives away all their secrets? We are. The digital space is so vast that we believe that there’s room for all of us. We could list 100 tricks and hacks or reveal just 1; the real secret to social media marketing success depends on the execution.
READ MOREThe Importance of Selecting the Right Brand Name
By Elena Herweyer | Dec 11 2021When a child is born, much thought is given to selecting a perfect name. Likewise, your brand name needs to evoke an image of what it represents. In this overcrowded marketplace with competitors constantly coming up with new products, having a unique name sets you apart.
READ MOREAdd Value to Your Company: Build Strong Brand Image.
By Elena Herweyer | Dec 07 2021How to Build a Strong Brand? What is a Strong Brand? A brand exists in the mind of the consumer and it’s a powerful influencing tool. A brand is a combination of images and ideas that embody your product, service, or business.
READ MORE7 Tips for Effective Communication with Customers
By Art Fresh | Sep 27 2021Do you have a branding and communication strategy in place? How effective is it in bridging the gap between you and your target audience, increasing customer satisfaction, and improving your brand name? Effective communication with customers is at the heart of customer satisfaction.
READ MORETwo Actionable Steps for Making Your Social Media Stand Out Amid COVID-19
By Emma Sloan | Mar 03 2021Social media: since COVID-19 began, everyone and their grandma and grandpa have been on it! Has that uptick in activity translated to increased online sales for some industries? Absolutely!
READ MOREAn Insightful Marketing Lesson Learned from a Park Bench
By Michela Quilici | Jan 19 2021I met up with my friend and colleague Pauline recently. I hadn’t reconnected with her in a while, so we decided to meet up for a long-overdue catch-up.
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