How a single idea
can turn prospects
into engaged sellers who work for free.
If you’re looking for a real, genuine way to build a reputation and
to trust, engage with people
who strongly relate to your business,
then you’re just a few lines away from it.
But we know you are fed up dealing with a backlog of agencies, freelancers, sunk costs and growing competition that draws in your customers. All of this makes the brand-building process incredibly vague and frustrating.
If you look closely, the way you “pack” your offer is the point where potential customers start ignoring your brand.
Let's go deep into this and find out how to overcome it.
Firstly...
They don’t even notice you!
...It’s hard to sell someone whose attention fails to find a logo that stands out from hundreds of others representing similar products or services. Your brand logo has more value than you might think.
Think of it this way: if you put advertising on the Internet. What are the chances that people will click on your ad? Your branding, look, and feel make the first impression even before someone reads your ad’s text!
So, what should you do?
The first step to engaging with your brand is to have a powerful corporate identity design to evoke emotions and curiosity. Can even make it provocative! You need to understand the psychology of the customer to create a logo that will impact them. You have to be noticed... and to do this — your logo and branding must do this one thing:
Grab attention instantly!
Branding grabs your prospect’s attention in a second and draws them into your website. The quality of your brand design DRAMATICALLY impacts interest and gets to say a lot about your offer. “A picture is worth a thousand words,” as they say. You can’t ignore your brand design if you want to grow your business. It’s usually the ‘smaller’ things that can have a significant impact on your business. You may not be choosy or a perfectionist, but your customers are.
Research has shown that customers exhibit a certain tendency to buy from brands with specific logo designs and branding.
However, most companies’ branding is weak, limp and milk-and-water!
The faceless logos and milk-and-water branding taken from open stocks won‘t communicate anything about your brand image and won’t set you apart from the competition.
Now this moves us to the second reason why people don’t engage with your brand...
you’re making an offer
no one wants.
Tell your market about your idea, core values, and what you stand for. Hand people what they’re starving for: they will become your fans and brand ambassadors for a lifetime. (As well as highly motivated sellers of your brand to others… for free!)
You’ll create a fan community around your brand that connects on a deep emotional level, shares your ideas, values, and philosophy at no added cost to you, and becomes your high-paying clients for years.
Let’s look at what we did for our clients to create a brand experience that reliably and consistently builds strong customer relationships and drives sales.
Here is the PROOF!
Atlantic Maker Market
Logo Design
Brand Identity
Souvenirs
summerside xchange
Brand Strategy
Branding
Copywriting
Web Design
Cleantech Conference
Marketing Strategy
Brand Positioning
Creative Design
Copywriting
Digital Marketing
Web Design
Marketing Communications
Great Rethink
Brand Identity
Marketing Collateral
Signage
Visual Communication System
Pet Wants
Brand Strategy
Creative Design
Brand Identity
Promotional Materials
Copywriting
gaia’s urban eatery
Brand Strategy
Branding
Copywriting
Packaging Design
Interior Design
Web Design
Krisland Products
Market Research and Analysis
Marketing Strategy
Unique Value Proposition
Brand Design
Website Design
trillium luxury skincare
Brand Strategy
Branding
Copywriting
Packaging Design
Social Media
IMC
Brand Strategy
Rebranding
Web Design
Interior Design
Uniform
Souvenirs
The City of Summerside
Marketing Strategy
Brand Strategy
Branding
Copywriting
Web Design
Social Media
Video
Homeward bound campaign
Marketing Strategy
Branding
Copywriting
Web Design
Social Media
Summerside Economic development
Marketing Strategy
Brand Strategy
Branding
Event Design
Social Media
Web Design
Uniform
The rupture seal
Brand Strategy
Branding
Packaging Design
Web Design
Video
Uniform
Souvenirs
PEI NETWORK
Brand Strategy
Branding
Copywriting
Web Design
Video
Souvenirs
cyanos jay
Brand Strategy
Branding
Copywriting
Web Design
Interior Branding
advancing island connections
Brand Strategy
Branding
Copywriting
Animation
ann wellness
Brand Strategy
Branding
Marketing
Copywriting
Social Media
pei connectors
Brand Strategy
Branding
Copywriting
Web Design
infinity
Brand Strategy
Branding
Copywriting
Packaging Design
quannessence
Brand Strategy
Branding
Copywriting
Packaging Design
Honibe
Brand Strategy
Branding
Packaging Design
Web Design
captain jeff
Brand Strategy
Branding
Naming Marketing
Web Design
Outdoor Signage
Souvenirs
freedom clean
Brand Strategy
Branding
Souvenirs
ivy furniture
Brand Strategy
Branding
Copywriting
Marketing
Outdoor Signage
hire me PEI
Brand Strategy
Branding
Copywriting
Web Design
Animation
upcycle
Brand Strategy
Branding
Outdoor Signage
Transport Branding
DINO’S PIZZA
Rebranding
Marketing Materials
Interior Branding
Prince Edward Distillery
Branding
Marketing Materials
Label Design
Stellar Sci-Edu
Brand Strategy
Branding
Marketing Materials
RESTGU
Marketing Strategy
Brand Strategy
Branding
Marketing Materials
Event Branding
Social Media
Web Design
ADL
Branding
Marketing Materials
QUANNSPA
Brand strategy
Brand Identity
Creative Design
Marketing Communications