Island Maple

Branding
Packaging

Island Maple is a new brand of Island Abbey Foods. Hand crafted from the finest select Canadian Grade A Maple Syrup, The Island Maple™ solid maple products include sweeteners, candies, and natural health products. The company has created the world’s first 100% pure dried maple candies and sweeteners for tea or coffee with no artificial ingredients.

Challenge

To develop a logo and to design a visual style for all promotional material including packaging and displays for the new brand of pure dried maple products and to promote the Island Abbey Foods line of natural products in the North American market.
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Solution

To highlight the essence of the natural maple products in a logo and packaging design, we created an image of a maple syrup drop with a maple leaf. The natural Canadian symbols became key to identifying an entire line of lozenges as a natural product of Island Abbey Foods.
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Results

The new branding for Island Maple lozenges was successfully launched in the local and North American markets. The branding met its goal: to be received as a vibrant, natural, and attractive packaging design, delivering the key marketing message to consumers of a healthy and natural product made in Canada.
Art Fresh is an important piece of our marketing execution.
And the results speak for themselves.
John Rowe President and Founder, Island Abbey Foods Ltd.
The Art Fresh name is appropriate –
they have a "fresh" approach, and it works.
Blair Corkum Blair Corkum Financial Planning Inc.
I love all the work you have done for my company.
We have been growing in leaps and bounds! Your ideas and skills are second to none.
Jeff MacNeill Owner and operator
MacNeill's Tuna & Deep Sea Fishing
The results surpassed my expectations.
I am very grateful to have had the services of Art Fresh.
Cathy Chan Cathy Chan, General Manager at Stellar Sci-Edu Ltd.
I have collaborated with Art Fresh on multiple projects
at Timeless Technologies and have been very pleased with the results.
Matt Sullivan Business Development Manager at Timeless Technologies Inc.
Standing out with a consistent brand in today's competitive business world
is ever important, and Art Fresh is helping clients regularly in gaining an edge.
Corey Poirier Host, Conversations With PASSION Radio Show, Speaker
Art Fresh provided me with a thoughtful and beautifully designed logo
for my website of painting. I admire Art Fresh work and highly recommend it to anyone.
Dr. David Stewart Artist
Art Fresh is a creative and high efficiency company.
It helped us to rebrand our restaurant.
Helen Ou Owner, Cy’s Grill
Love love love all that Elena and the Art Fresh team
do to create the perfect image for my business.
Sharon Lynn Quann President, Biospa (Quann) Cosmeceuticals Inc.
Art Fresh is more than marketing agency, they develop and execute innovative solutions to help build and promote opportunities grounded on developing a relationship to truly understand your business needs.
Mike Thususka Director of Economic Development
City of Summerside