Brand Development
Company Website Design Secrets to Captivate Your Audience
By Art Fresh | Feb 28 2022When visitors visit you on your social media account or your website for the first time, the question is if they will be compelled to stay and have a look around or hit that back button. Your visitors’ eyes do most of the deciding, so you need to give them a visually captivating and effortless experience to capture their attention.
READ MOREStand Out In Your Market With Professional Brand Identity
By Elena Herweyer | Feb 25 2022To market your brand in the most powerful way, it is important to have a professional branding agency to handle it. A professional, as opposed to an amateur, is equipped to make a huge difference in the growing demand to be innovative and unique in marketing.
READ MOREBuilding a Brand Across Multiple Touch Points
By Elena Herweyer | Feb 24 2022Branding should be used across all touchpoints where your customer can be influenced. Therefore, it is essential to plan your branding as a critical activity before, during and after a sale. Whenever the customer is dealing with your brand/product, they should be fully aware of its benefits and have the information they need to choose you over competitors.
READ MORECanada’s Best! ART FRESH Wins 2022 Clutch Award for Leading Advertising Agency
By Art Fresh | Feb 23 2022For over a decade, ART FRESH has been helping businesses transform their brands and rapidly scale through our bespoke services and solutions. We are a dedicated team from Canada that’s filled with the most passionate professionals ready to help.
READ MORETrade Show – An Important Venue For Your Marketing & Advertising
By Elena Herweyer | Feb 20 2022A trade show has immense potential to catapult a small business into the limelight if expertly to showcase your business with a blitzkrieg of smart, savvy and sleek marketing. First plan the basics: pre-show emails/phone calls, social media, marketing/outreach. These alert customers and potentially lead to your presence, location and any updates regarding the show.
READ MOREDeveloping a Unique Marketing and Branding Proposal for Products
By Elena Herweyer | Feb 15 2022A critical aspect of product marketing is to determine the unique selling proposition and present it as having advantages over its competitors. The initial most effective first step is to have factual, in-depth product knowledge. Only by knowing the product well, you can make it sell.
READ MOREThe Importance of Outstanding Packaging Design as a Part of Professional Branding
By Elena Herweyer | Feb 14 2022Packaging design is the visual presentation of your product to the consumer. It determines the brand image that will be formed in the customer’s head before he even thinks of buying it. An attractive package that strongly conveys the brand’s message and accurately presents your product not only boosts sales but also improves brand value, recognition, and recall.
READ MOREThe Key Components of an Effective Marketing Strategy
By Art Fresh | Feb 05 2022Do you have all the elements of an effective marketing strategy that are essential to defining your brand and building brand identity? Would you be surprised to learn that the majority of business owners are disappointed by their sales performance? If you’re one of those people, then you’re certainly not alone.
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