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Digital Marketing

The Secrets of Creating an Effective Marketing Strategy for 2023

By Elena Herweyer | Mar 22 2022

According to Econsultancy, only about 22% of businesses are satisfied with their conversion rates. That means that more than three-quarters of all business people out there are trying to figure out why they’re not making more despite what they feel is a great product or a unique service.

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Why You Don’t Attract Clients

By Art Fresh | Mar 19 2022

When we work with business owners we often hear: “I work hard, spend on advertising, but I don’t attract new clients, Why?” Most people reading this will have a similar problem. So, let’s see why this is happening.

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Closing Thoughts: Brand Development

By Elena Herweyer | Mar 17 2022

Over the course of the last three months, you have learned the foundation of brand development and brand advertising. You have defined who you are as a company; researched your target customers; analyzed your market and competitors; considered your specialty design, taglines, message and corporate style.

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Guide #5 Online Branding and Marketing

By Elena Herweyer | Mar 11 2022

The fifth piece in our branding series is all about promotion. After spending the last four articles creating your brand strategy, now we want to take action and get your message to your customer.

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Company Website Design Secrets to Captivate Your Audience

By Art Fresh | Feb 28 2022

When visitors visit you on your social media account or your website for the first time, the question is if they will be compelled to stay and have a look around or hit that back button. Your visitors’ eyes do most of the deciding, so you need to give them a visually captivating and effortless experience to capture their attention.

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Your Brand in the Digital Era: Social Media Marketing and Online Branding for Successful Businesses

By Art Fresh | Feb 28 2022

Branding and positioning in marketing in the digital era is an entirely different dimension. With the number of Internet-savvy customers on the rise, buying trends are changing: people now seek opinions from friends in social networks and obtain reviews of products online.

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Generating Leads With Online Marketing

By Art Fresh | Feb 27 2022

Online marketing has become an essential part of generating leads for any business, as the number of internet users is upwards of 2.5 billion people. Imagine the potential of this market and what it can do for your business.

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Top Digital Marketing Tips to Build Brand Awareness for Your Start-up Business

By Art Fresh | Feb 24 2022

The user experience is one of your top priorities. And when you realize that mobile internet usage has surpassed desktop usage, you recognize that being mobile-ready is no longer a luxury but fundamental for any online presence. If you haven't felt the need for mobile optimization, you should know that your competition is probably already way ahead of you.

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