Fresh Facets

Three Reasons to Hire a Professional Brand Strategy Agency

By Elena Herweyer | Building a Brand
By now, you know that developing a brand — creating the brand name, logo design, packaging, brochure design or web design — poses a daunting task. To obtain the results your business deserves, you need access to years of experience in brand development. You have two choices: 1) do it yourself or 2) hire a professional.

There are many advantages to hiring a professional brand development company like Art Fresh. Here are some of them:
1) Save time and money
Hiring a professional branding agency can save you time, money, and frustration. As they say, the devil’s in the details. Professional brand developers like Art Fresh have the years of experience and know-how necessary to create the most effective graphic design within your budget.
A professional firm takes a close look at subtleties that an inexperienced designer would never see. You don’t want a sloppy job, as poor branding can cause you to miss sales and even ruin your business.
Imagine this: You have an outstanding product ready for launch, and you hire “some guy” you know to develop your branding. He promises you everything you want but delivers poor work. You miss out on sales you could have made with brand development from a professional who specializes in creating an effective marketing strategy and brand identity in tight deadlines.
2) Obtain a unique and outstanding brand identity design
There are gazillions of websites, digital products, and physical products. But what’s the first thing your customer notices? Packaging design. If your design can attract your customer’s attention, you have won half of the game.
An outstanding design doesn’t come easily. There are yearly competitions for product graphic designers, and the Art Fresh team has created a number of award-winning product arrangements. Our latest win was the bronze medal at the prestigious Summit Creative Awards in Boston, USA.
3) Get your brand ahead of your competition
Well-designed products build confidence in your company. In our “branding series,” we discussed the importance of first impressions in business success. Only skilled professionals have the required understanding of persuasion, user interfaces, color codes and forms to create a product that stands out from the rest.
At Art Fresh, we create an effective brand strategy, marketing communication and award-winning graphic design for brand development. Message us or call us at 1.902.394.7272 for your free consultation on increasing the impact of your brand.

Looking for a big idea?

Call us: +1.902.394.7272
PO Box 312 Charlottetown CTL PE, C1A 7K7 Charlottetown +1.902.394.7272