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Online Marketing

Top Digital Marketing Tips to Build Brand Awareness for Your Start-up Business

By Art Fresh
The user experience is one of your top priorities. And when you realize that mobile internet usage has surpassed desktop usage, you recognize that being mobile-ready is no longer a luxury but fundamental for any online presence.

If you haven't felt the need for mobile optimization, you should know that your competition is probably already way ahead of you. According to IAB/PricewaterhouseCoopers, 51% of all digital ad budgets in 2016 were spent on mobile. And because you're a marketer, you need to align your strategy with consumer behavior. comScore reported that users spend on average 69% of their media time of smartphones. That's more than half your target audience consuming content on their mobile devices! >

Generating Leads With Online Marketing

By Art Fresh
Online marketing has become an essential part of generating leads for any business, as the number of internet users is upwards of 2.5 billion people. Imagine the potential of this market and what it can do for your business. >

Your Brand in the Digital Era: Social Media Marketing and Online Branding for Successful Businesses

By Art Fresh
Branding and positioning in marketing in the digital era is an entirely different dimension. With the number of Internet-savvy customers on the rise, buying trends are changing: people now seek opinions from friends in social networks and obtain reviews of products online. To succeed, all businesses need to stay glued to the buzz and trends in social media marketing. >

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