Marketing
Guide #3 Competition and Market Analysis
By Elena Herweyer | Mar 07 2022Welcome back to our step-by-step series about branding and marketing strategy. We’re now at number 3. In this latest edition, we’ll tell you all the basics you need to know about competitor analysis and market research.
READ MOREGuide #2 Who is Your Target Customer?
By Elena Herweyer | Mar 06 2022We’re glad you found your way back to our blog. This is the second post related to the creation of a brand strategy blueprint. Two weeks ago, we introduced you to our comprehensive manual on creating your brand strategy.
READ MOREHow To Develop Your Brand Strategy. Guide #1: Who are you?
By Elena Herweyer | Mar 05 2022Today we want to start a whole series of articles that’ll show you how you can easily create your brand strategy. Often marketing and advertising firms use many buzzwords and fancy language. They want to show you that creating your brand strategy is the most complicated thing in the world.
READ MOREThree Reasons to Hire a Professional Brand Strategy Agency
By Elena Herweyer | Mar 04 2022By now, you know that developing a brand — creating the brand name, logo design, packaging, brochure design or web design — poses a daunting task.
READ MOREStand Out In Your Market With Professional Brand Identity
By Elena Herweyer | Feb 25 2022To market your brand in the most powerful way, it is important to have a professional branding agency to handle it. A professional, as opposed to an amateur, is equipped to make a huge difference in the growing demand to be innovative and unique in marketing.
READ MOREBuilding a Brand Across Multiple Touch Points
By Elena Herweyer | Feb 24 2022Branding should be used across all touchpoints where your customer can be influenced. Therefore, it is essential to plan your branding as a critical activity before, during and after a sale. Whenever the customer is dealing with your brand/product, they should be fully aware of its benefits and have the information they need to choose you over competitors.
READ MORECanada’s Best! ART FRESH Wins 2022 Clutch Award for Leading Advertising Agency
By Art Fresh | Feb 23 2022For over a decade, ART FRESH has been helping businesses transform their brands and rapidly scale through our bespoke services and solutions. We are a dedicated team from Canada that’s filled with the most passionate professionals ready to help.
READ MOREWhy You Need a Landing Page
By Elena Herweyer | Feb 22 2022The landing page is the site where the visitor lands when he/she clicks on a search engine link or an ad/email link. Consider every visitor to your site as a potential lead/customer/sale. The landing page is not to be confused with the home page.
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